Engagement Ring Tutorial On the Four “C’s” of Diamonds

Engagement rings are on a lot of Christmas lists this holiday season! So the experts at Preferred Jewelers International want you to know exactly what to look for when shopping for the perfect ring to give to your special someone. Whether you want to find a gorgeous diamond solitaire, or a flawless eternity style ring with numerous stones, knowing about the quality of diamonds will help you in your search.

The 4 C’s of diamonds and can easily be researched online. We’ll start with Cut. The cut are the facets in the stone that determines its ability to reflect light and brilliance. Ideally you want the cut to be at a flawless depth so that the facets allow light to enter and appear like a prism in the stone. Another factor that inhibits a diamonds ability to reflect light is its Color. The color of a diamond ranges from D (colorless) to Z (light yellow).

Then there is Clarity. This pertains to any inclusions or markings. Think of them as Mother Nature’s birthmarks. The less there are, the better the clarity. Last but not least, there is Carat. This is the weight of the diamond. Diamonds that are higher in carat weight are exponentially more precious and expensive.

How to Find Good Deals at Jewelry Stores

Shopping for fine jewelry can either be memorable or a nightmare depending upon how and when you shop. If you want to avoid getting taken to the cleaners, make sure you do your shopping homework. Here are some easy tips for finding the best jewelry store deals.

Try to shop around the holidays. Timing your purchase between Thanksgiving and New Years can save you thousands at jewelry stores. Even you are shopping for a birthday, anniversary or engagement ring, consider buying it during this time. It could save you thousands.

Do you understand the four C’s of diamonds? Do you know the difference between platinum and white gold? Doing your research will ensure no one take advantage of you on pricing or quality!

Many people are still struggling financially, which means there is a lot of stunning jewelry being sold at huge discounts. Ask your local jewelry stores if they have a consignment area. You can find everything from engagement rings to watches and necklaces in the consignment area.

Don’t be afraid to ask for a discount at the jewelry store. Even at name brand jewelry stores most prices are at least a little negotiable. It won’t hurt and it could save you thousands of dollars.